Once Again, PSY is Coming Back!

It’s been three years since Gangnam Style took the world by storm. The dance, the song, the countless Youtube video responses, all of it feeding the beast that Psy birthed into existence with his triumphant return to the K-pop scene.

Don’t let the crazy success of this song overshadow what the song was able to accomplish though. This was the beginning of something many would have thought impossible. This song broke through the culture barrier, publicly displaying that it was more than possible to capture an audience outside of its intended region. It’s no doubt that Gangnam Style was something amazing.

Gentleman and Hangover managed to recapture some of the excitement that Gangnam Style garnered, but it’s no surprise that they weren’t as successful (successful is really only scaled by view count in this case), I mean, how could they be, right? Psy’s new music video Daddy looks to remind us what made Gangnam Style so catchy and outrageous. And so far, it’s off to a great start…

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